Case 01
Bookazine sponsorship
A capital partner sponsors the Build To A Billion bookazine, including a research chapter and three executive interview films.
Build To A Billion
Built around the growth, scale and value of modern advisory firms.
Build To A Billion is MAA's flagship platform for growth, scale, succession and enterprise value. It is purpose-built for partners targeting firm owners, founders, CEOs, RIAs, acquirers, platforms, lenders, consultants, technology providers and valuation firms.
The Challenge
Growth-stage advisory firms are the hardest audience to reach well.
Owners and CEOs of $250m–$2bn firms are besieged with generic outreach. They respond to peer-led storytelling, real numbers and credible operators — not to product pitches dressed up as thought leadership.
The MAA Solution
Peer-led editorial, research and events around enterprise value.
Build To A Billion brings together editorial features, founder interviews, growth data, dedicated bookazine, webinar series, podcast conversations and private dinners — all aimed at firms with serious scale ambition.
Why It Works
A platform built for influence, not impressions.
- 01
Peer-led storytelling earns attention where outreach cannot.
- 02
Dedicated bookazine and special report give partners a stage.
- 03
Webinar and podcast series build authority over time.
- 04
Private dinners convert visibility into senior conversations.
- 05
Audience segmentation targets firms by AUM band and growth signal.
- 06
Editorial framing supports M&A, capital, valuation and platform messages.
What Is Included
A complete commercial programme.
Every element is designed to compound. Editorial, distribution, intelligence and follow-up work together as one integrated campaign.
- Build To A Billion bookazine and special report sponsorship
- Founder-led editorial features and case studies
- Webinar series on growth, capital, succession and operations
- Dedicated podcast season with Derrick Kinney
- Private CEO and founder dinners
- Research drops with PlayVerto data
- Segmented email distribution to growth firms
- Companion video and social campaign assets
Best For
Who this is built for.
- — Acquirers, aggregators and capital partners
- — Lending, valuation and M&A advisory firms
- — Platforms and custodians targeting growth RIAs
- — Consulting and operations firms serving growth-stage advisors
- — Technology vendors selling into scaling firms
Commercial Outcomes
What partners take away.
- — Direct exposure to growth-stage RIA owners and founders
- — Authority around enterprise value, capital and succession
- — A pipeline of senior conversations from private events
- — A long-life library of case studies and research to feed sales
Example Use Cases
How partners are using this in practice.
Case 02
Private dinner series
A platform sponsors four private dinners across the year with growth-stage RIA founders, supported by editorial framing.
Case 03
Year-long platform
An M&A advisory firm anchors a year-long programme — editorial, podcast season, webinar series and private events.
Investment
By proposal.
Every partnership is shaped around your commercial objective, audience, message and timing. We will return a costed proposal within five working days of an initial conversation.