Case 01
Founder film
A WealthTech founder commissions a five-minute editorial film and four short cuts to anchor a launch month across web and LinkedIn.
Executive Video & Thought Leadership Films
Premium filmed thought leadership for senior leaders.
MAA Executive Video is a cinematic film service for leaders who need to explain a proposition, launch a campaign, introduce research, support a webinar, promote a product, build trust or create a high-quality presence across web, email and social.
The Challenge
Most executive video either looks corporate or looks cheap.
Senior leaders are asked to deliver thought leadership through formats that flatten them — bad lighting, generic scripts, talking-head cutdowns. The result undersells the person and undersells the proposition.
The MAA Solution
Cinematic, editorial-grade films built around the leader.
MAA films are produced to the same editorial standard as the rest of the platform. Senior interviewers, cinematic direction, refined locations, editorial framing and full multi-channel delivery — designed so the film travels well beyond the launch moment.
Why It Works
A platform built for influence, not impressions.
- 01
Editorial interviewers draw out a sharper, more useful conversation.
- 02
Cinematic production matches the seniority of the person on screen.
- 03
Multi-format delivery — long film, short cuts, social, landing page.
- 04
Companion editorial extends reach across the MAA platform.
- 05
Reusable across sales, brand, recruitment and investor settings.
- 06
Production runs on a publisher timeline, not an agency timeline.
What Is Included
A complete commercial programme.
Every element is designed to compound. Editorial, distribution, intelligence and follow-up work together as one integrated campaign.
- Executive interview films and founder films
- Product narrative and research launch videos
- Webinar promo films and short social cutdowns
- Client success story films
- Magazine and article companion videos
- Landing page hero videos
- Sales-team enablement assets
- Full distribution across MAA web, email and social
Best For
Who this is built for.
- — Founders, CEOs and C-suite leaders launching propositions
- — Brand and marketing teams refreshing executive presence
- — WealthTech firms supporting product launches
- — Research-led firms launching original work
- — Recruitment and employer brand campaigns
Commercial Outcomes
What partners take away.
- — Editorial-grade brand assets that travel for years
- — A more useful, more honest executive interview on the record
- — Multi-format films sized for web, email, social and sales
- — A measurable lift in engagement on the surfaces where the films live
Example Use Cases
How partners are using this in practice.
Case 02
Research launch
An asset manager films an executive interview around a new research piece, distributed alongside the report and webinar.
Case 03
Recruitment film
A national RIA commissions a leadership film and three short cuts to support a senior advisor recruitment push.
Investment
By proposal.
Every partnership is shaped around your commercial objective, audience, message and timing. We will return a costed proposal within five working days of an initial conversation.